Rovio, The Makers Of Angry Birds, Aim For A $1.2B Valuation


If making a Billion Dollars was such a dream for the makers of Facebook when they were still barely known, can you imagine how it must be for Rovio Entertainment, the makers of the popular $0.99 game, Angry Birds? The popular cross platform game that began it's path to success in December 2009 by launching their iPhone app, has now become such a massive success, that even TVs want to get a piece of the fun. Were not sure how much money the game or the company could be worth, but everything points out to them working on a deal where they'll be funded for $1.2 Billion dollars. And yeah, this money goes beyond the millions they've already made in selling just a couple of games for a dollar a piece.
According to Bloomberg:
Rovio may use any new funds to fuel its expansion. The company plans to make an “Angry Birds” movie and open offices outside of Finland, and is seeking to capitalize on the popularity of its brand in countries such as China, where it aims to sell stuffed animals and clothing in 200 retail stores.

The most likely investors in Rovio include game developers Electronic Arts Inc. (ERTS) and Zynga Inc., and media giants News Corp. and Walt Disney Co. (DIS), said Michael Pachter, managing director of research at Wedbush Securities Inc. These companies could help Rovio reach new audiences, he said.


Surely their credibility for building good games precedes them if they chose to expand by making movies or even more smartphone games. As it stands, they've evolved to develop classics that pretty much everybody that owns a Smartphone, must have. Let's hope they remember their roots and hook us up with another stress-relieving game while they're at it.

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